In this town, we’re into business as unusual.

I team up with outdoor industry shaker-uppers so we can make your marketing fit your audience like their favorite puffy jacket.

You’re behind a brand that gives a damn about the planet, people, and access to the outdoors.

You’ve got values, you’ve got vision, you’ve got… a bunch of scary deadlines and an overflowing inbox.

Well, when I’m not busy making cheesy poses for mid-race photographers, I’m helping brands with storytelling and community management so those big ideas can get off the page of the Google Doc where they’re collecting dust.

I work with outdoor brands and nonprofits to build and maintain engaging community and media that makes people take action.

Let’s put some OOMPH back into your brand voice.

What are you hoping to bring your biz this year?

  • To build an ambassador program full of raving members

  • To outsource some of your content creation without hiring a full agency or someone reliant on ChatGPT (yeah I went there)

  • To build a nonprofit/philanthropic arm of your brand

  • To launch a campaign for brand awareness that makes heads turn

  • To host an industry-shaking event

  • To discover how to truly become more welcoming to and inclusive of women

I’m your quadruple threat visionary, strategist, implementor and analyst.

With my career devoted to expanding access to the outdoors blended with my at times weirdly out-of-the-box brain, I can’t wait to put our heads together to make the ordinary extraordinary.

I've worked with outdoor nonprofits, brand teams, scrappy startups, and national orgs who care deeply, but are a littleeee (lot) overwhelmed.

Let’s bring the spark back AND hand off some of those worries to me!

A few ways I work with rad brands…

Content Co-Conspirators: Monthly Retainer for Strategy + Execution

You know you need to “tell your brand story.” But what does that actually look like when your to-do list is 37 items deep and your comms lead is… also your ops lead?

How we’ll work together:

  • We’ll have a 90-minute kickoff call to develop a plan for 3 months of kickass content

  • Every month, you’ll get a super fun Angie Arcade Token replenishment! You use these tokens for media co-creation, from blog posts to social media to podcast show notes to email newsletters and likely whatever else you can dream up or drag out of your archived inbox.

The process looks like:

  • For most clients, I use the business strategy we discuss in our kickoff call (and in voice memos) to build a monthly plan based on where you want to use your Arcade Tokens. You of course get to adjust or approve.

  • I dig into your brand voice and goals to create new content that connects with your intended audience.

  • I do a mix of strategy AND execution with you. Yes, I will write that damn blog post for you. I do both ghostwritten and contributing media.

This retainer is entirely custom and ranges from $600–$3,000/month based on the amount of Angie’s Arcade Tokens you want. (Sounds fun, huh?!)

Get on the phone with me or send me a message so we can chat ideas and see what can work with your budget.

Use Your Outside Voice: Workshops & Talks for the Outdoor Industry

As a pro speaker and event facilitator, I luuurve sharing big, bold ideas for action with the people who drive your work.

Need someone who can make your audience laugh and think? Who’s not afraid to talk about periods or power dynamics in the outdoors? WHADDUP.

Topics I typically partner with for outdoor brands include:

  • Use Your Outside Voice: Lessons from Nature on Speaking Up

  • Menstrual Cycle Management in the Wilderness

  • How People With or Without Periods Can Support Menstruators on Outdoor Trips

  • Adventure Storytelling for Advocacy

These programs can be either in person or virtual, up to you.

Get on the phone with me or send me a message so we can plan something awesome.

The Big Things: Brand Activation, Ambassador Programs, and Events

Planning a thing? Dreaming of a thing? Staring at a half-baked thing in a Miro board that won’t organize itself?

Let me help you make it real, and real good.

This is for you if you're planning:

  • Women’s retreats, conferences/summits, or impact trips

  • To launch a new ambassador or champion program for your brand

  • Creative fundraising events or philanthropic projects

  • Story-forward brand activations or workshops

  • A podcast launch that doesn’t sound like every other outdoor show out there

We’ll create a bespoke package for you, which could include consulting calls, voice memo consulting, live trainings, event planning, content creation, female athlete interviews, panel moderation… The sky’s the limit.

Get on the phone with me or send me a message and we can ideate together about what’s possible and most important.

Proof of Awesomeness

I’ve collaborated with…

Let’s shape your idea and build the plan to share it loud and clear.

→ Get on the phone with me or send me a message so we can chat ideas.